Management Team

Fred G. Marziano, Principal

Formerly, President of Insurance Perspectives & Solutions, Fred brings many years of leadership and success in the property and casualty insurance and reinsurance businesses to CIM.* During those years, he gained a reputation as an industry visionary, pioneering innovative marketing strategies, achieving dramatic turnarounds of two companies and building a third from zero to $2.3 billion in just two years.

Over the course of his career, Fred has assessed more than 75 property and casualty insurers in the process of building and restructuring companies through acquisition. He knows what to look for in evaluating fiscal and operational strength. He also knows how to restore strength when difficulties arise. In transforming the companies he ran and advised, Fred introduced new products and channels, drove down combined ratios, and dramatically improved customer satisfaction and financial results.

Highly regarded by his peers throughout the industry, Fred has served as President of Continental Insurance Companies, Founder & President of Liberty Mutual Agency Markets Group, President and CEO of Gerling Global Reinsurance Corp. of America and on the boards and/or executive committees of several insurance companies and industry organizations, including the Insurance Services Office, American Institute for Chartered Property and Casualty Underwriters, Reinsurance Association of America, National Council on Compensation Insurance, the Association of California Insurance Companies, and Delphi Systems and Inroads, Inc., a job-training program for disadvantaged youth.

Kimberly Paterson, Principal

Kimberly has been building businesses her entire career. She founded CIM at the age of 22 and grew the company into the top insurance strategic marketing consulting and research firm in the US. Her expertise is in vision and strategy development, branding, customer insight research and customer relationship management, product innovation, communication, and leveraging individual and organizational energy.

She "cut her teeth" in insurance creating business development strategies for agents and brokers. She played a key role in creating the first association-sponsored agent advertising/marketing service for the National Association of Professional Insurance Agents. Her hands-on knowledge of distributors and their clients enabled her to build a loyal following among independent agency-oriented insurance carriers. The business took off from there.

Over the years, Kimberly has worked with leaders in every facet of the insurance industry. She has conducted customer insight research and developed business strategies for key industry players including: Travelers, Aetna, Marsh, Wells Fargo Bank, Selective Insurance Company, Fireman's Fund, One Beacon, The American Insurance Association and CNA.

In her work with executives on implementing vision and strategy changes, Kimberly became a student of successful change initiatives. She built extensive expertise in what it takes to change personal and corporate energy. She earned her credentials as a Certified Energy Leadership Coach and Certified Core Energy Coach.

Kimberly is a member of the Insurance Marketing Communications Association, International Association of Business Communicators, Public Relations Society of America, and the International Coaching Federation. A recognized authority on insurance marketing and leadership issues, she is a regular contributor to Best's Review, Best Week, Rough Notes and Business Insurance.

*Insurance Perspectives & Solutions and CIM joined forces in 2009

> about us > strengths